The Challenge
Ashfield Meetings and Events partnered with Bourne Creative® to launch their new brand, Spark Thinking, an in-house consultancy to enhance live events and communication strategies.
We used a disruptive headline concept and secondary brand colors across all materials, including the studio, brochures, business cards, and banners, featuring brand quotes and mantras.
This initiative fostered staff adoption, unified the brands, and expanded their combined skill set and offerings.
CLIENT:
Ashfield
Creative direction:
Phillip Bourne
SERVICES:
Brand Design, Typography Design
designer:
Phillip Bourne